Having studied fine Arts, SUBOO founder Sue Di Chio’s desire for a creative outlet led her to create a small collection of Resort wear in 2008 in Bondi, Sydney.
The initial concept paved the way for what is now a worldwide brand recognised for their contemporary fashion, combining innovative styles, premium fabrications, with a quintessential sun-loving attitude.
With four main collections delivered yearly, Suboo offers transeasonal Ready To Wear, Resortwear, Swimwear and Event dressing.
Uncomplicated yet distinct styles with a feminine edge make up the Suboo signature, with natural fabrications, unique prints, and metallic lurex knit pieces made in Brazil forming the basis of the brand.
Suboo’s signature fashion forward Swimwear is made locally in Sydney, using custom French and Italian jacquard fabrics, recycled lycras, with great attention to fit and details.