The story of SPELL began when two sisters joined each other in the idyllic beachside town of Byron Bay, Australia, to continue a journey they’d started together many moons ago, as children. Spell’s flowing, feminine dresses, love of turquoise, florals and age-old lace, whisper to the sisters’ own childhood. Spell taps into that sense of nostalgia, beauty and freedom that so compliments the female spirit. The vibrant, expressive part of you that emerges on vacation, or mid-strut at a festival. Spell brings that spirit to life, wherever you are.

SPELL is available at the following independent stores.

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