RAGWEAR

RAGWEAR is the result of a long journey – starting with skateboards, hoodies and denim, reaching an eye-opening shock moment when visiting the production facilities of our jeans and all the way to the resulting rebirth of ragwear as a vegan brand with a high sense of responsibility towards people and nature. In the past twenty years and more, ragwear has taken an exciting and sometimes rocky road.

To understand the brand’s history, you need to go back to the source of the ragwear spirit – which lies in the free-wheeling skateboard scene of the late 90s. ragwear founder Holger Brodkorb wasn’t even a skater at the time, since Holger has actually always been a passionate snowboarder. One of the first German indoor skate halls, the Skate Cosmos in Hessen, only opened up for him in Limburg in the late 1990s.

At that time, the skater look was gaining ground and streetwear became established as an independent segment in the fashion industry. Holger developed his passion for fashion and sold his first home-made sweatshirts: ragwear was born!

In the course of his activity in the exciting skate environment, ragwear became a sponsor of the first German girl’s professional team, among other things, and travelled from contest to contest along with the tour bus and crew. Before long the popular street styles were being sold in trendy skate shops all over Germany. From cool logo shirts and hoodies to jeans and jackets – ragwear quickly developed into a brand with a wide range of products.