PARTOW‘s creative director, Nellie Partow’s effortless and modernist approach to dressing women garners devotees of eminent women worldwide. Partow established an aesthetic rooted in minimalism, unstudied luxury, and a tension between modern femininity and masculinity. “My intention is for women to feel empowered. Clothing is an extension of self-expression, and should be dictated by what feels good, not by what trend presents.” From strength to empowerment, those two characteristics define her life both as a competitive, champion boxer and fashion designer.

Upon graduating from Parsons and working for top American designers such as Calvin Klein, Donna Karan, and John Varvatos for ten years, Nellie Partow launched her eponymous label, Partow, in 2011. In 2014, Partow was invited to give a TED Talk, and in 2015, she became a member of the prestigious Council of Fashion Designers of America.

Throughout her career as a designer, Partow has also been a competitive boxer, and in 2007, she fought in front of sold-out crowds at Madison Square Garden, winning the coveted New York Daily News Golden Gloves title. The sport has informed her vision for polished, but not precious clothing that women can truly wear in their everyday lives. Partow has become one of New York’s most promising young talents with a dedicated clientele and a growing list of international stockists.

PARTOW is available at the following independent stores.

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