TRAMAROSSA

TRAMAROSSA was founded in 1967 by Urbano Chemello. The brand’s character was unique from day one, intertwining the sartorial studies and passion for jeans of its founder. The first garment was made with selvedge denim and enriched with refined details. A care that until then had never been seen before in a pair of pants that in those years was emerging from its confines as workwear. A study that remained confined in the trunk of Urbano’s prototypes and was rediscovered in 2003 by his children Roberto, Paolo, Luigi and Luisa who, recognizing the potential of the idea, registered the Tramarossa brand. The second Chemello generation began the production and marketing of the brand, which is now recognized for its strong product identity, positioned in the luxury jeans segment, and spokesman for the values of excellence of Made in Italy and available in over 70 countries around the world.

Tramarossa jeans are the result of the selection of increasingly refined fabrics (Egyptian cotton, denim with cashmere, Japanese selvedges, innovative hi-tech fibers), of the utmost care in every detail (accessories, washes, prints and treatments), of the characteristic packaging that enhances a unique vocation in the jeans pants market. To all this we add innovation, such as the patent for the personalization of the garment.

TRAMAROSSA is available at the following independent stores.