After designing her own wedding dress and being showered with praise, London-based designer ALESSANDRA RICH launched her eponymous label in 2010. Sumptuous gowns in lustrous fabrics and feminine silhouettes soon followed, as did an army of loyal fashion fans and celebrity devotees. With her spotlight-stealing dresses cut from an eclectic combination of lace, silk and sheer inserts, it’s not hard to understand why Rich’s designs are such regulars on the red carpet.